Braid & MacKenzie

Braid & MacKenzie are a tailoring brand with an innovative approach to ordering your suit. The brand has a target market of young professionals, imagery for marketing and social media was required by the client.

Based in the North of England the brand wanted to show the busy life outside of London in Leeds, all images were to be set as street scenes or in modern bars with offer contrasting shooting environment. The shoot involved many different suit changes and required finding locations that would complement the changes of colour and type of suit.